It started a couple of weeks ago for me. I was driving behind a newer shiny black Ford Mustang on a two lane road. Normally, I rarely notice Ford Mustangs. Before they always blended in with all the non-descriptive auto designs that litter the modern "roadscape" today. But this one was different. It had the size and the proportion that was "right" after years of not being so. "Wow," I thought, "It looks like Ford finally got a Mustang design right again for a change - I wonder if it's a kit car?"

It caused me to fondly recall my two favorite cars as a young man when I was still far too young to drive, but started dreaming that one day I might. One was an Irish green 1960 Triumph TR3A and of course that cherry red 1967 Mustang GT. Mustang "purists" rarely pick the a 67' as a favorite design year. For them, it was always the '65. But for me, it has always been that cherry red 67'.

Now I read in "Mustang Memories" that Ford is "bringing back" (again?) the Ford Mustang. It even has created a website dedicated to marketing the 2010 model year Mustang. The website includes videos from a contest for best Mustang Ad videos such as the one below. None have gone "viral" on the Internet, but a couple have the potential, if discovered.

The one below was not my favorite by far. I thought, "You Gotta Say Mustang" by video maestro, Yaara Sumeruk was far more creative and original. But the Ford website's embed code provided a lousy embed to use to post it here. It provided a huge gray box with a tiny square video window. So I used the one the web wizards at the WSJ evidently fixed as a part of their story on the Mustang "revival" attempt. It gives you an idea of the videos on the website that have a story and message and also a Mustang in it.



Upon reading that Ford was "bringing it back" the cynic in me immediately "observed" that it seems whenever Ford Motor Company is in trouble it always "brings back" the Mustang. I have not been inside one for over 10-15 years. That was when a long time Mustang enthusiast friend of mine picked me up in his new Mustang at the airport then and I couldn't help but notice how "plastic and cheap" the car felt and looked. I recall vividly thinking the door on the car seemed just like the door on a Cessna 150. The car was too small also. It was a miniature of a "real Mustang" - those from the 1960s, and seemed to ride worse than any of those from that time.

When I fell in love with that 1967 Mustang the $3000 it cost new was a heck of a lot more money than I thought I would ever have in my life. And since, it has undergone many variations, most of which were poor imitations of the original. Hopefully this time, Ford really does get "it" right with its 2010 Mustang.

But one final and admittedly snarky comment about Ford. If the Ford websites crappy code they offer for embeds to their videos is any indication, they still have lots of technical challenges to overcome. Its a lesson often lost on corporations. If your website has problems ... what do you expect your customers to think about the rest of your products?